European Mobile Shopping Trends Report (2014)

Read the Akamai white paper: "Innovating at the Pace of Mobile"

Mobile adoption is unprecedented. Our mobile devices are our constant companions, transforming the way we shop, eat, play, and live. Even more remarkably, online mobile usage is already catching up to the desktop – while promising far greater potential.

Given mobile’s unique access to anytime, anywhere interactions that are highly personal and highly relevant, as well as immediate and impulsive, the opportunity that mobile presents for businesses is game-changing. Organizations are struggling to deliver mobile experiences that live up to user expectations, confounded by mobile last mile, slow networks, unreliable connections, and device limitations.

In this white paper, you'll learn:

  1. How Akamai's cloud-based mobile optimization platform helps you deliver a quality user experience
  2. The challenges of improving mobile performance at the origin, the middle mile, and the last mile
  3. The components of intelligent performance, including image compression, mobile detection, and adaptive optimization
  4. Why a partner platform is the best option for delivering mobile sites and applications globally