Maximizing Audience Engagement: How online video performance impacts viewer behavior

Although video has without question become central to many online business strategies, many publishers still lack the tools and data to understand how to keep their audiences engaged.

Download this report to understand whether video performance causes significant changes in audience behavior, including topics such as:

  • Do longer start-up delays cause more viewers to abandon a video?
  • Do rebuffering delays cause viewers to watch less video?
  • Do video failures make a user less likely to return to a site?

Download this insightful report today!